THE STUDIO
Studio Picante is an award-winning U.S. boutique design studio working across brand identity, packaging, campaigns and creative direction, with a focus on cycling, festivals and other passion-driven cultures.
Clients include Northern Nights, UCI and Riders Sports. The studio’s work has been recognized by Communication Arts, Pentawards, GDUSA and the ODA Awards.
Studio Picante was founded and is creatively led by Chris Bernay, a creative director and designer with more than 25 years of experience. Before Studio Picante, Chris was Regional Creative Director and Design Director at Leo Burnett, leading work for brands including Marlboro, Diageo and Fiat. His earlier work also includes leading the AdRoll rebrand and logotype.
Every project is led directly by Chris, with specialist collaborators brought in according to the needs of the work.
CULTURE COMES FIRST.
DESIGN STARTS THERE.
We design for cultures we're actually part of - cycling, music, events. That's not a research exercise for us. It's Tuesday.
WHAT WE DO
We work across brand identity, campaigns, packaging, apparel, digital and physical experiences, from strategy and creative direction through execution.
Our work ranges from complete brand systems to individual design challenges.
RECOGNITION
+ Shortlisted at Communication Arts for Riders Sports Brand Development
+ Shortlisted at Pentawards 2025 for Glorious Packaging
+ Best Marketing for Jump! Festival at the 2025 ODA Annual Awards Ceremony
+ Best Packaging (Category Winner) for Cric-Crac Snacks at ODA Awards 2024-Q2
+ Gold in Branding for Cric-Crac Snacks at ODA Awards 2024-Q2
+ Best Packaging (Category Winner) for Glorious at American Graphic Design Awards 61st Edition
+ Best Event Marketing Design for Jump! Festival at ODA Awards 2024-Q3
+ Gold in Branding for Jump! Festival at ODA Awards 2024-Q3
NEW BUSINESS INQUIRIES
United States
San Francisco, California
hello@studiopicante.com
NUEVOS NEGOCIOS
Latin America
Buenos Aires, Argentina
hola@studiopicante.com
Press Inquiries
press@studiopicante.com
Jobs & Collaborations
jobs@studiopicante.com
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